Sie sind hier: Startseite Research Publications


« back to the overview

Title: Success and Impact Factors of Card-Based Loyalty Systems – An Empirical Analysis in the German Retail Sector
Publication type: Journal Articles
Authors: Ruch M
Year of publication: 2007
Journal: Journal of Information and Organizational Sciences (JIOS), Vol. 31, No. 1, Faculty of Organization and Informatics, Varazdin, Croatia
Benutzerspezifische Werkzeuge