Publications
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| Title: | Success and Impact Factors of Card-based Customer Rebate Systems in German Retail - An Empirical Analysis |
| Publication type: | Conference papers |
| Authors: | Ruch M |
| Year of publication: | 2006 |
| Journal: | Proceedings of the 17th International Conference of Information and Intelligent Systems |
| Conference: | 17th International Conference of Information and Intelligent Systems, Varazdin, Croatia |
Neues Buch: Müller, G.:„Protektion 4.0: Das Digitalisierungsdilemma“
